I’m feeling very much an endangered dinosaur species this morning as I make notes, review the latest on my online trends, and fiddle with getting the intravenous coffee hook up working. Creating anything isn’t on the top of my mind until my caffeine stream has been replenished.
Here’s a personal take on the non-fiction content world.
- Online text notes – like the majority of my websites – aren’t quite dead. But they are an endangered species.
- Video and audio will continue to grow in popularity and displace more and more text.
- YouTube and Facebook are the two biggest content delivery systems.
The short version of this impact is creators can make videos and upload them to both Youtube and Facebook rather than maintaining individual websites. Or, the content can be linked to a creator’s website but the main viewing will be done on Youtube and Facebook.
Personal websites will increasingly become backwaters in the information highway we’ve created.
For the immediate future, these personal websites will survive as reflections of the creators personality and as a home base to collect emails for a newsletter, but the financials have already shifted to YouTube, Facebook, and Amazon. And the writer-reader relationship will shift there if it hasn’t already.
While I can create notes and how-to posts reasonably quickly to meet seasonal questions a video takes three to four times longer to produce.
And because I live out on an island, I can make and drink a pot of morning coffee in the time it takes to upload a video.
Creators such as myself will adapt, remain a niche/cult or become irrelevant to crowd-sourced social media data.
And that my friends is where the net sits now. Imho.
What’s this mean for me?
I can’t do it all. Nor do I want to anymore.
And this – the what, where and how much time – is what I’m evaluating now.
My guess – off the top of my head – is that Amazon ebooks will remain the most viable source of creator income for the immediate future. And it’s certainly my main creative focus at the moment.