Rough Notes On My Future View Of Creating Content

I’m feeling very much an endangered dinosaur species this morning as I make notes, review the latest on my online trends, and fiddle with getting the intravenous coffee hook up working.  Creating anything isn’t on the top of my mind until my caffeine stream has been replenished.

Here’s a personal take on the non-fiction content world. 

  • Online text notes – like the majority of my websites – aren’t quite dead. But they are an endangered species. 
  • Video and audio will continue to grow in popularity and displace more and more text.
  • YouTube and Facebook are the two biggest content delivery systems.

The short version of this impact is creators can make videos and upload them to both Youtube and Facebook rather than maintaining individual websites. Or, the content can be linked to a creator’s website but the main viewing will be done on Youtube and Facebook.

Personal websites will increasingly become backwaters in the information highway we’ve created.

For the immediate future, these personal websites will survive as reflections of the creators personality and as a home base to collect emails for a newsletter, but the financials have already shifted to YouTube, Facebook, and Amazon. And the writer-reader relationship will shift there if it hasn’t already.

While I can create notes and how-to posts reasonably quickly to meet seasonal questions a video takes three to four times longer to produce. 

And because I live out on an island, I can make and drink a pot of morning coffee in the time it takes to upload a video. 

Creators such as myself will adapt, remain a niche/cult or become irrelevant to crowd-sourced social media data.

And that my friends is where the net sits now. Imho.

What’s this mean for me? 

I can’t do it all. Nor do I want to anymore.

And this – the what, where and how much time –  is what I’m evaluating now.

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My guess – off the top of my head – is that Amazon ebooks will remain the most viable source of creator income for the immediate future. And it’s certainly my main creative focus at the moment.

I invite you to subscribe and follow along as I dissect the writing and creating worlds.

9 Rules For A Creative Life

1) Don’t expect any rule to last forever. (Stuff happens, people change and the world changes around you)

2) Change in inevitable. (see Rule number 1)

3) You can’t follow a trend and expect to create successfully. (Trends end)

4) Lead or be led. Be the trend.

5) Just because you’re leading doesn’t mean everyone (or anyone) will follow.

6) You might be on a dead end but you won’t know until you gloriously arrive.

7) Cut your losses! Accept them. Move on.

8) When you master one technology or delivery system or creative platform, another more popular and useful one will emerge.

9) Your dedication to creativity will be tested by yourself, others and current systems.

I started writing some of these down as an exercise in my own creative life. I had already written a series of notes to my daughter Elizabeth but I need to update these for myself. I was/am looking for the next project that would turn on my creative juices. I note these are not carved in stone and may be (will be) modified on an ongoing basis.

I’ll get back to you about this as it develops.

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